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Client Revenue Generation
 Most clients retain PSE-3 to generate incremental revenue. Sometimes we create new strategies to attract sponsors or purchasers of client products. In other instances, we help clients modify their existing strategies. We are well-known for creating visionary revenue opportunities through stadium premium seating, season ticket programs, broadcast properties and sponsorship packaging.
Strategic Marketing
We can't imagine why any company would want to mimic its competition to promote its products or brands. Our members created a unique strategic business plan that delivered record season ticket sales for a NFL franchise. We launched a new celebrity-ownership NASCAR team by generating nearly a million dollars in measured unpaid media. We developed a new concept for arena/stadium premium seating. These were more than good ideas; they were new ideas. [back to top]
Brand Building
 Brand-building initiatives are often the cornerstone for maximizing corporate opportunities. PSE-3's successes include creating new brands, rebuilding and repositioning troubled brands, and even developing secondary or associate brands. Whether your company seeks to maintain its current market position, or wishes to aggressively grab market share, PSE-3 can help you position for the battle. [back to top]
Account Management
Our firm manages relationships by adhering to simple principles, like trust, dependability, timeliness, and great communication. Sometimes our role is to complete a single task for a client. In other cases, we may manage entire departments for clients. We are prepared to become as involved in a client’s business as needed. [back to top]
Awareness Initiatives
 Impressions and eyeballs! We help clients evaluate their needs for top-of-mind, unaided, and aided awareness. We remain current with media methodology, so we understand not only the mathematics of building and maintaining awareness, but also the creative marketing procedures necessary to find success. Our initiatives have generated front-page national media coverage, as well as local market saturation. [back to top]
Strategic Communication
 We don't just "send out" a media release. Rather, PSE-3 strategically blends marketing and awareness initiatives to properly position a company, its brands and/or its principals. Then we use sound communications principles to deliver a focused message. We stress the need for a well-grounded business plan that integrates communication strategies with marketing and revenue-building goals. [back to top]
Communications Management
We can manage any portion of a client’s publicity and communication needs. Our experience includes at-track and off-track public relations for multiple NASCAR teams—from press conferences to trackside interviews. We work with athletes, celebrities and corporate leaders and understand how to keep all parties informed and the media satisfied. We offer crisis communication plans and manage public relations from daily pro-active outreach and management of media requests, to working through a client's most sensitive issues. We even provide media training for clients and their representatives who wish to perfect their communication techniques and media management. [back to top]
Sponsorship Sales
 PSE-3 maintains a sponsorship prospect database that we cross tabulate to identify the proper candidates to match your needs. Then we charge into the marketplace and fight for your share of sponsorship dollars. We understand the competitive needs of the 21st century marketplace, so we help clients create sponsorship packages that blend elements such as signing, promotion, hospitality, community relations, events and media to present a unique and attractive program. Our services range from independent sponsorship sales, to working in tandem with your staff, to actually providing sales management. [back to top]
Event and Promotion Creation
 Sometimes a company just needs an event or promotion idea. We love this part of the job! While we're not out to re-invent the wheel, we do believe in creating unique, differentiating programs. That's how our clients achieve sell-outs, media coverage, and satisfied customers…and it’s one way we define success. [back to top]
Consulting
PSE-3 provides confidential consulting to sports leagues, professional sports ownership groups, prospective sports ownership entities, advertising and marketing firms, and law firms. [back to top]
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